Ideas

What Else Do Your Facebook Fans Like?

May 18, 2010

Through Facebook's Insights, you can see your fan's demographic data. Through the website Fan Page Analytics, you can see the other organizations and pages that your fans are likely to also be a fan of. This provides a fuller picture of your Facebook fan base.

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Select Your Own Seat Users Spend More

February 26, 2010

For quite some time now airlines have been offering users the ability to select their seats online when purchasing tickets. In the past few years performing arts organizations have been implementing SYOS tools on their sites, allowing patrons to choose their exact seat locations.

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Determine the Primary Reasons Users are Visiting Your Site

October 9, 2009

It is easy to get carried away with fancy features and tools when tasked with designing a new website. Every department within your organization has wants and needs for their section of the site. You can easily end up with a large list of complicated and expensive-to-build tools and features.

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Boot Camp 2023 On Demand

In a time of perpetual change, Boot Camp 2023 will help you build a holistic foundation to become a stronger arts marketer, leader, and champion for our industry—all from the comfort of your desk.

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CI to Eye Podcast

From arts leadership to organizational culture, digital marketing deep dives and cutting edge innovation, CI to Eye is your one-stop shop to help you market smarter.

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Social Content Calendar for Arts Marketers

Create content that’s thumb-stopping, relevant, and thoughtful to connect with audiences—all winter long!

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The Performing Arts Ticket Buyer Media Usage Study

Based on a survey of over 17,000 ticket buyers, this report sheds light on the shifting media consumption and buyer behavior of your core audience, with marketing insights to help you turn data into strategy.

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