Since April is National Poetry Month, and we’re geeking out about how arts marketers can use AI in their daily lives, we asked ChatGPT to write a haiku about the importance of staying ahead of the digital marketing curve.

Digital world thrives, 
Marketing must evolve fast, 
Success waits ahead.

Not too shabby, eh? If you prefer to stay ahead of the curve with resources, check out this month’s News You Can Use edition.

Boot Camp 2023

Anchored in Impact

In times of perpetual change, anchor yourself in high-impact strategies. Boot Camp 2023 is your key to cutting-edge data and thought leadership to move the arts forward.

Don’t miss the Early Bird Special—all in-person ticket purchases made by May 12 at 11:59pm EST receive On Demand Access for FREE!

Market Smarter

How We Helped the Park Avenue Armory Reach New Audiences with a Holistic Digital Strategy

Discover how we drove ticket sales for unconventional art using a holistic approach and cutting-edge digital tools.

Market Smarter

The Return of Meta’s 28-Day Attribution

Learn how Meta’s 28-day attribution window will help you understand audience buying behavior, even with iOS 14 privacy updates intact.

Market Smarter

How We Helped Berkeley Repertory Theatre Drive Revenue for a Regional Premiere

Explore how we created a full-funnel social campaign across geographical market boundaries to drive strong single-ticket sales and bonus conversions—all while keeping costs low.

Market Smarter

How We Helped Manhattan Neighborhood Network Create a Search-First Blog Strategy

Combining keyword research and AI writing tools, we helped Manhattan Neighborhood Network turn their blog into an upper-funnel dream that increased impressions and website clicks.

CI to Eye

Artificial Intelligence:

The New Frontier or Unchecked Robots?

In this episode, we pull back the curtain on AI, explore its strengths and limitations, and consider how it can help arts marketers meet their goals more efficiently.

Market Smarter

How We Helped the Mondavi Center Drive Revenue for Post-Holiday Performances

Find out how we helped this California-based performing arts center drive an outstanding return on investment (ROI) and build audiences for future programming via a Meta campaign.